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Community Initiatives

PARTNERSHIP FORMED TO HELP SAVE VILLAGE SHOPS

The Village Retail Services Association (ViRSA) and rural regeneration charity the Plunkett Foundation have joined forces under the umbrella of Plunkett's Rural Revival Campaign to combine the specialist skills of ViRSA in rural community-backed shops with Plunkett's 80 year experience in helping rural communities to use co-operative approaches to improve their livelihoods.

"Community and self-help enterprises are flourishing in rural England but are still only succeeding in slowing down the rate of social decline. By working together under the Rural Revival campaign, both ViRSA and Plunkett can achieve much more to promote and support this proven approach to rural regeneration," said Plunkett's chief executive Richard Moreton.

The Plunkett Foundation estimates that there are already 200 community-owned shops in the UK, many of which were established with the assistance of ViRSA. Once village shops come under community ownership, they rarely fail. However, some 70% of Britain's rural settlements don't have a single shop, so the potential and wider need of these initiatives remains huge.

For more information please contact the Rural Revival campaign manager, Charlotte Gilman on 01993 883636 or ViRSA director, Peter Jones on 01305 259383.